AI Insights · Timothy · July 2022
Top 5 Fashion Games in Switzerland - Q2 2022 Performance
Discover the performance trends of the top 5 fashion games in Switzerland during Q2 2022. Data from Sensor Tower highlights key weekly metrics for these popular apps.
In the second quarter of 2022, the top five fashion games in Switzerland showcased a variety of performance trends. Here’s a closer look at their weekly downloads, revenue, and active user metrics, based on data from Sensor Tower.
Project Makeover experienced fluctuations in its weekly revenue, peaking at approximately $35K in early April and then gradually declining to around $21K by mid-June. Weekly downloads saw a notable spike in mid-April, reaching around 2.6K, but settled to about 1.1K towards the end of June. Active users also fluctuated, starting at 29.3K at the end of March and ending at 26.1K in late June.
For Covet Fashion: Dress Up Game, weekly revenue saw a significant boost in mid-May, hitting nearly $5K, before stabilizing around $1.9K in late June. Downloads remained relatively low, with a peak of 87 in early May. Active users showed a slight decline, starting at 1.9K at the end of March and dropping to 1.4K by the end of June.
Pocket Styler: Fashion Stars had a steady revenue trend, with a peak of $2K in early May and ending the quarter with around $1.5K. Weekly downloads were highest in early April at 1K but saw a decrease to around 415 by the end of June. Active users peaked at 2.7K in mid-April and gradually decreased to 1.6K by the end of the quarter.
Producer: Choose your Star showed a steady increase in weekly revenue, peaking at $1.6K in early June before dropping to around $930 in late June. Downloads reached their highest at 426 in early June. Active users remained relatively stable, fluctuating between 1.5K and 1.7K throughout the quarter.
Lastly, Super Stylist Fashion Makeover had a consistent revenue stream, peaking at approximately $1.1K in early April and again in late June. Downloads saw a peak of 1.1K in mid-April, with a gradual decline to about 752 by the end of June. Active users started at 12.4K at the end of March and increased to 10.7K by the end of June.
For more detailed insights and data, visit Sensor Tower.
